Joyce Middaugh's Blog

Hue is where a color sits on the color wheel, such as Yellow, Orange, Red, Violet, Blue, Green, or a combination thereof. I learned about this by doing the color wheel exercise where we studied where each color (primary, secondary, tertiary) is placed. In addition, in other projects I had to learn about color schemes, such as triadic, split compliment, and analogous. An example of one of these projects was the transparency project.

Saturation is the brightness or dullness of a color. I learned about this when I did the repeat pattern project and had to take color schemes to high saturation and low saturation. For the historical and contemporary colors, the third design for each had low saturation. The second design for each had high saturation because they were very vivid.

Value is the lightness or darkness of a color. I learned about value when I did the achromatic value scale. I saw that colors can appear to be different colors when they are surrounded by different values. I also saw this when I did the repeat pattern exercise. Value can be used for an achromatic scale, a monochromatic scale, or for a combination of colors.

I feel that I learned the most from the color wheel. I was able to see how primary, secondary, and tertiary colors were placed and how they worked together. I was also able to see how colors worked together and how to get certain colors by using paint. Overall, I think that this was a good jump of point to using color.

My favorite problem for the quarter was the 10 line composition. I was able to use two colors to figure out how to get the desired values. I also think that everyone had projects that turned out well. In addition, it was interesting to take something from the first week and implement it much later.



I found it interesting how easy it was to find yellow-green. I feel like it was more common than regular green because it appears brighter. I have a picture of Kermit, an old image of an Asian woman, and a picture of college green to represent this color.


I think that yellow is used in each of these instances to stand out. When we think of a phone book, we think of the yellow pages. As for the vintage van, it clearly makes a statement about a different time. The burrito buggy uses it to stand out against the natural colors of Athens.


The first photo was a design that had an entire array of colors from orange to yellow, but in the background is this color. It makes it pop because of all the warm values. The second photo is a vintage throw pillow that is reminiscent of the 1960s or 1970s. The orange is brighter, which goes better with the yellow in the pillow. The last photo is of a menu at Jackie O’s on the wall and the lighting gives it the yellow-orange effect. The lighting in there is unique and gives the bar a different mood.


Orange is used here for many different reasons, but in all of them, it is the first noticeable color. Compared to black and white, it pops out. For the night time scene of Athens, it makes the entire area light up under a darker sky.


This color is a lot more common than I expected. The first photo is of a rock that is sold in museums. I think that it is amazing that this color can be made this vividly in nature. The second photo is of bricks because they seem to embody the color and are fairly common. THe last photo is of college gate because they use the bricks that I discussed before.


Red is considered a bold color in our culture. The ipod represents new technology so the red is makes it stand out. Marilyn Monroe is wearing the color in the photo, but she was also known for being provocative, also a meaning of red. The Red Brick bar uses red to make their sign stand out among the bricks.


It was hard to find Red-Violet colors, but I feel that I found some okay examples. The first picture is of a gelatine that is sold, but I figure that it shows that colors were obviously mixed to make a pinkish/purple color. In addition, the classic clutch shown has a more purple effect, but some hearts have pink mixed in. For Chipotle, I never noticed that it wasn’t actually red, but it matches the metal and brick decor that surrounds it, while standing out.


Violet is also a very bold color. I have never seen a purple phone so the first photo really caught my attention. In addition, the middle picture is a vintage dress used for priests. Purple represents royalty and I believe that this would be worn around Easter. Donkey coffee is the last photo and it captures the laid back eclectic feel of its culture.


This was also a hard color to find. The first photo is of a type of flower being sold, which really represents spring in my opinion. The second photo is of a classic car, but I highly doubt that was the original color of the car since it seems pretty bright. The third photo is of some tile work done about college bookstore. I think this color is used in every photo to make the product stand out, whether it is on the ground or in a window.


Blue is a natural, calming color. In the movie Avatar, it is used to represent the native people that are very in touch with the Earth. Blue being used on the car and as part of the decor for a bar, the crystal, I think it is used to gain attention. The car really stands out and the blue really stands out against the red for the sign above the crystal.


I found it really interesting how common this color is. This picture of the ocean was really striking with it being this color instead of a plain blue. In addition, the picture of the chair really stood out because it is not a common color to see a chair painted in. I feel like it would be used in an eclectic decor. The third picture is of the ridges and was currently on the post’s website and I thought it really made a statement with how people view this old insane asylum.


Green was used in many different ways in these photos. In the first one, it made the bottle stand out to be green among brown ones, but it also was eye catching because the background is also green. The second picture is of an ivy covered building. If this building didn’t have this plant life, people would probably not notice it like they do now. The last picture is of a police car in athens. Most people think of police cars as looking a certain way, but OU has their own representation so that people know they are associated with the school.

This is a photograph of a mosaic done on a building column. I really like the color photograph because it is chaotic and disjointed, but it still looks classic. The colors also work very well together in that they are part of what I would consider to be a spring-time pallet complete with pastels and jewel tones. Furthermore, the black and white photograph contains nine shades of gray.

This is a very colorful and vibrant pattern. I really like it because I feel like it shows movement and uses a complementary set of colors. In addition, the not completely straight lines that move in different directions gives it a different look than many classic patterns. Furthermore, the black and white photograph shows six shades of gray.

This pattern is used by a designer on many of their products, this being a notebook. I really like this pattern because it has a young feel with the pink and orange, but is mature with the flowers. In addition, it looks like their is movement with the way the objects were placed. Furthermore, the black and white photograph had six shades of gray.

1. As a student beginning a ten-week period of color theory study, what do you hope to learn from the class? What are your initial hopes and expectations?

Being a retail merchandising major, I hope to learn about how to pair colors together that will be aesthetically pleasing for consumers. In addition, I hope to learn some basics of color that can transfer over to a career in the future. I expect that I will learn some techniques that will make me somewhat more artistic, but that is not the main goal for me when taking this class. Moreover, I also expect to learn how colors can compliment each other if used correctly and how to apply this in the future.

2. How do you read this image? What do you think is going on in the colorwheel, and what do you think Andy Warhol is doing in his illustration of Goethe in hyper color in different combinations?

As a student about to study color, I find this image to be symbolic in that Warhol used color in a formal and philosophical way, how Goethe did, but with Goethe’s image instead of a colorwheel. In addition, Warhol used the colorwheel of Goethe in a modern way in order to construct his silkscreen portraits. In the colorwheel, I think that Goethe had found a distinctive way to organize color in a meaningful and logical way. In the illustration of Goethe by Warhol, I think that Warhol is showing the logic behind Goethe’s colorwheel in a modern way while flattering him for being a leader in art.